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For Dogs, Cats & their People - Supporting NZ made


Style and fun. Browse our collection and keep your dog comfortable in woollen coats, raincoats, luxury sweaters, tee shirts and some fun bandanas, hats, warm scarves and snoods. Some of our coats are suitable for all seasons. As well as being functional and fun, our garment range comes in miniature, standard and even giant sizes so all dogs can step out in style.

Coats & Jackets

Every dog needs a coat in their wardrobe. We have a wonderful range to be able to choose and suit your dog’s personality. Most of our coats are made in New Zealand so if you have difficulty in finding a coat to fit your dog we have a custom fit service so they step out in the perfect fit and comfort.


Make sure your dog is nice, warm and cosy in one of our New Zealand made sweaters. We have a beautiful selection of Merino wool knit sweaters and for ultimate luxury a Possum/Merino mix sweater which is the ultimate fibre for lightness and warmth.

Tee Shirts

Style your fur baby . Browse our selection of beautiful Tee Shirts proudly made in New Zealand. Choose from luxurious merino wools or cool cottons. Perfect to put on under a coat or raincoat for extra warmth on chilly days.

Bandanas, Hats, Scarves & Snoods

For those of us who want our dogs to look street smart, our collection of bandanas, hats, scarves and snoods will definitely turn heads in the park when your dog wears these stylish accessories.

Locally owned

Puchi is proudly NZ owned and our label is designed and made in New Zealand supporting local talent.

Our unique, high quality Puchi label is not only aesthetically gorgeous, highly functional but also affordable.

We aim to make fashion fun for owners and the furry friends in their lives. We don’t stock anything that we wouldn’t or haven’t used with our own pets.

Enviromentally friendly

At  Puchi we source a large quantity of our goods here in New Zealand.

We have firm beliefs in looking after the environment and by sourcing many eco-friendly products that are made in New Zealand we can cut our carbon pawprint down a considerable amount.

Handmade in New Zealand

Our beautiful coats are handmade in New Zealand using only minimum fabric remainders sourced from luxury designer fabrics so these are an exclusive item made in limited quantities and as a result they tend to sell out fast.

A pre-order ensures that you will receive the design desired and will give your dog a unique style that is not easy to imitate.